Photos emerged online showing an NTUC FairPrice ad on Facebook, with the caption “Save as you shop with your home-grown grover this May! Enjoy great deals across our wide selection of groceries, shop now!”
Everything appeared fine and dandy until one looks at the product being advertised, showing a “Svakom Hedy Blue” device retailing at $39.92.
The device is apparently a “male stimulation adult toy”.
A netizen who took a screenshot of the ad, shared on his Instagram and captioned it:
“Am questioning the agency or in-house digital team at FairPrice, please explain why I am pushed a paid ad with a male (adult toy) as the first carousel? Err. Clearly someone needs to be questioned or fired. Somemore it’s an expired ad because it says MAY?”
He then received another ad from Facebook with the same device being advertised, this time under a photo of a family.
The ad was captioned “Give yourself the gift of time! Kick back with your loved ones while we deliver your groceries!”
There was also the words “Enjoy more time with your loved ones” emblazoned across the photo of the young family of four.
And under the photo was the adult toy, listed under “shop family essentials”.
