A new bracelet offering from luxury fashion house Balenciaga has become the target of widespread mockery on social media, with users comparing its design to a roll of clear sticky tape.
The bracelet, which retails for approximately US$3,300, is part of the brand’s Fall/Winter 2024 collection and was unveiled during Paris Fashion Week.
The bracelet’s design has been met with criticism and amusement, with some social media users even creating their own versions of the unwieldy item. A video posted by TikTok influencer @highsnobiety showcases the product, which bears a striking resemblance to a roll of clear tape adorned with Balenciaga’s logo. Instagram influencer @myfacewheno_o noted that the product will be available in three sizes.
Netizens Mocking Balenciaga – China Scotch Tape man
The design has also inspired parodies on Douyin, a Chinese social media platform. User @Jizhideliuxiaoben shared a tongue-in-cheek video featuring his own creations, including a tape ring, tape earrings, and a tape necklace. The user expressed his admiration for the design, stating that it had enlightened him.
The bracelet’s high price point, coupled with its unusual design, has sparked a wave of criticism and mockery from social media users around the world. Despite the backlash, Balenciaga has not yet commented on the controversy surrounding its latest product offering.